Disruptive real estate model: cafes, coworking, and the new economy
Melissa Marsh, Founder & CEO of PLASTARC
Carsten Foertsch, Founding Editor, Deskmag
Christopher Boyko, PhD, Lancaster University
With much buzz about coworking, it may be easy to think of this as a passing trend, but upon closer look, a range of researchers and companies are seeing it as the next evolution of workplace. Coworking is both a result and symbol of vast changes in the economy as a whole and knowledge work in particular. This panel will engage a unique set of experts in a combination of myth busting, trend tracking, research insights and speculation on what is next. A deeper look at coworking provides an opportunity to discuss the interrelationships between global trends and workplace demands, engaging a diverse set of researchers and practitioners to explore conversations of global urbanization, choice and preference in physical environments, crowd sourcing and emergent definitions of work, automation and labor distribution, an emerging freelance economy, disruptive real estate models and the consumerization of workplace.
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